GEO is rising, but SEO remains essential. Invest your time and efforts wisely to prioritize what matters now – and prepare for what’s next.

Unlike much of SEO, good GEO is a holistic pursuit. It’s not about links and ranks—it’s about storytelling and building a compelling narrative about your brand across every part of the internet. It’s ...

A US federal judge has ordered a major makeover of Google's search engine in a crackdown aimed at addressing the damaging effects of monopolistic practices. In an effort to curb Google's influence, ...

Discover the key differences and similarities between SEO and GEO, their goals, strategies, and importance in driving ...

If you're online, you're probably being tracked. Whether you're shopping, subscribing or scrolling on social media, companies ...

Germany-based search engine and browser nonprofit Ecosia is the latest party to make an offer for Google's Chrome. Questions about Chrome's fate have been swirling since the news that the Department ...

Apple's Safari browser is exclusive to the company's own devices, but it brings plenty to the table. How does it stack up ...

CNET editor Gael Fashingbauer Cooper, a journalist and pop-culture junkie, is co-author of "Whatever Happened to Pudding Pops? The Lost Toys, Tastes and Trends of the '70s and '80s," as well as "The ...

Since it’s launch last year, Perplexity has become one of the most popular AI chatbots. The search engine style AI is powered by OpenAI’s GPT-5 model (which is also behind ChatGPT and Copilot) and is ...

Search and ye shall … most likely be tracked. But a growing number of people want to search without leaving a trail, which is why privacy-focused search engines like DuckDuckGo and Brave Search are ...

The growing power of artificial intelligence was a deciding factor in a court's decision not to break up Google and its ...