GEO is rising, but SEO remains essential. Invest your time and efforts wisely to prioritize what matters now – and prepare for what’s next.

Unlike much of SEO, good GEO is a holistic pursuit. It’s not about links and ranks—it’s about storytelling and building a compelling narrative about your brand across every part of the internet. It’s ...

A US federal judge has ordered a major makeover of Google's search engine in a crackdown aimed at addressing the damaging effects of monopolistic practices. In an effort to curb Google's influence, ...

Discover the key differences and similarities between SEO and GEO, their goals, strategies, and importance in driving ...

If you're online, you're probably being tracked. Whether you're shopping, subscribing or scrolling on social media, companies ...

Apple's Safari browser is exclusive to the company's own devices, but it brings plenty to the table. How does it stack up ...

Since it’s launch last year, Perplexity has become one of the most popular AI chatbots. The search engine style AI is powered by OpenAI’s GPT-5 model (which is also behind ChatGPT and Copilot) and is ...

Search and ye shall … most likely be tracked. But a growing number of people want to search without leaving a trail, which is why privacy-focused search engines like DuckDuckGo and Brave Search are ...

The growing power of artificial intelligence was a deciding factor in a court's decision not to break up Google and its ...

America has witnessed its fair share of legendary business partnerships, from Henry Ford and James Couzens at Ford Motor Company, to Ben Cohen and Jerry Greenfield of Ben & Jerry's, and of course, ...

An antitrust ruling against Google is set to benefit the company’s AI rivals, after the search giant was forced to share its ...