But did you know that Roblox games can generate real-world money? The stories differ from one developer to the next, but it is possible to make a living with virtual-world money.

Roblox is attempting to court more developers with real-world dollars in the company’s latest effort to expand its audience.

Baszucki said he’ll talk to the top 300-plus developers at the invitation-only Roblox Developers Conference, telling them the company’s roadmap for the year ahead.

Top Roblox creators are earning as much as $50,000 a month, as the user-generated-content platform continues to grow and evolve.