In this guide, we’ll explain what an executive summary is and provide tips for writing your own so your business plan can start out strong.

In condensing larger reports (whether quarterly or annual) an executive summary does exactly what it says on the tin. As an addendum to a broader document, the summary briefly outlines the information ...

Traditionally, the executive summary is the introduction to a full business plan and summarizes the important parts contained in the full document. It's essentially what a busy executive would ...

The executive summary is a crucial part of your business plan. Learn the steps involved in writing an executive summary and what to include and avoid.

The executive summary is a miniature version of your marketing plan – an elevator pitch of sorts. It has a section that summarizes each component that your marketing plan covers in detail.

Write an Executive Summary That Sells Executive summaries seem simple–until you get them wrong. Make sure you’re following this simple outline.

The executive summary should stand alone, almost as a kind of business plan within the business plan. It should be logical, clear, interesting — and exciting.

Read our step-by-step guide and get professional advice for writing the executive summary of your marketing plan with tips from chief marketing officers.

If your sales process involves proposals, you must be able to write a winning executive summary. If it's lame, the proposal goes unread; if it's hot, readers will think "YES!" before they get to ...